The world will always be attracted towards beauty externaly and in the depth of the heart and soul. Its engraved in our core to desire sweetness, honesty and mesmerising love that just soak the heart like rain water absorbing in dry barren soil. I wonder if it is so vital than why is it so rare . To my own thoughts the answer emerged from whispering soft notes of the truth that we experience in the dynamics of reality. Everything that is precious is rare its scarce, hard to find, hard to achieve and than again requiring an effort a commitment to maintain it at a desired level.
I believe these challenges are from God. He creates these little barriers between all hidden gems, we have to work hard to find them and constantly strive in excellence which pertains to no shortcomings.. The more suffering and pain we endure in this process more pleasure and peace it draws for the one who dares to climb those hoops.